Apple

Phishing Email Example

Category: Brand Knockoffs, Customer Service

Red Flags: Unexpected, Spoofed URL

Subject Line: Thanks for contacting Apple Support.

Why it Works: This email is so easy to click on. Simple as that. It’s not overly urgent in the same way as an account compromise, password reset, or shipping notification. It creates just the amount of intrigue and wonder that prompts a user to click through and investigate.

Would your employees click on this?

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